Training, Seminars & Conferences

LATICRETE offers a variety of training options including: on-site Profit through Knowledge (PTK) and International Passport to Success (PTS) technical seminars, as well as being an International Passport Provider of AIA/CES programs.


LATICRETE International, Inc. is an International Passport Provider of AIA/CES programs. Our registered programs enable the design professional to keep current with technological developments and technical issues related to ceramic tile, stone finishes, concrete chemical technology, industry standards and floor coatings. The information provided creates a deeper level of understanding which serves to increase clarity of specifications, to prevent costly problems and disputes, and to assure durable and low maintenance installations.

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LATICRETE Live Local Training Series


Our LATICRETE Live training series is on hold for the remainder of 2020 due to the pandemic, however be sure to stop back in 2021 as we ramp up these live training's once again!

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profit through knowledge (ptk) training

The North America Profit Through Knowledge (PTK) technical seminar is a two day, intensive training program specifically developed for LATICRETE distributors, dealers, installers and other professionals interested in becoming familiar with LATICRETE products. Training encompasses both classroom instruction and hands-on product demonstrations by experienced LATICRETE team members.

LATICRETE offers segmented classes covering tile and stone installation and surface care, resinous flooring systems, substrate preparation, construction chemicals and polished concrete.

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international passport to success (pts) training

Similar to our PTK training, we also offer a hands-on training program for our international LATICRETE distributors, dealers, installers and other professionals visiting from outside of North America.

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LATICRETE Pro Focused Training

LATICRETE Pro Focus training events are developed to offer contractors, distributors, and building professionals the opportunity to learn and grow through intensive one day courses focused on the most popular topics and trends in building materials. Primarily focused on practical and hands on demonstrations LATICRETE has partnered with other industry leaders to provide comprehensive knowledge and experience for the topics covered. Upon successful participation of the course professionals will be awarded a digital credential to verify participation and education that can be shared and displayed on LinkedIn, Facebook, Instagram, WhatsApp, and through other social media and electronic communication mediums. Colleagues and clients will have the ability to instantly verify knowledge and what you have learned. See below to learn more about LATICRETE Pro Focused training events and LATICRETE Digital Badges.